This artwork by (nsfw-warning) @cutesexyrobutts2 (who explicitly is paid money for doing NSFW pics) is not just concept art: it’s an impressive self-own by Mark Kern (GamerGater & general terrible person) AND a great illustration of the folly of the “sex sells” myth. (Turns out sex doesn’t even get attention anymore)
(Before we continue – for the benefit of those about to frantically type a comment – the artwork is very much on brand for the artist, and would even be very suitable in an explicitly erotic game or just as softcore erotic art. The problem isn’t the art itself, it’s that it’s for a game about mechs vs kaiju)
This art was used heavily in a “buy now” promotion a few days prior to releasing the first playable demo* of the game that’s been in development for three years.
As of time of writing:
- The combined total for Mark’s three “check out the demo” tweets is 24 retweets and 115 likes
- Mark’s most popular Em8er tweet (according to Mark) has 82 retweets and 433 likes
- the artist’s tweet has 1,162 retweets and 8,006 likes, with the following hilarious disclaimer reply by Mark:
It’s probably good that the majority of people who like this art like it as a pinup and not as a promise of content to be in the game then.
If the most interesting thing about your game is a thing that isn’t central to the game or in even in it… a giant stop sign, clearly your game is going wrong. I mean at the very least, stop asking people to hand over their money for a product that’s guaranteed to disappoint. ***
This is of course, the most extreme example – but it’s probably something to consider the next time you see a game promoting itself with bizarrely incongruent sexual imagery, big promises and little substance.
* Playable in the absolute vaguest sense possible – there’s only movement mechanics so it’s not even an alpha release. Incidentally, from the second indiegogo (the first one was just for the site):
(Due to Mark’s forementioned affiliations – it is safe to say that a lot of these backers lost their shit at @femfreq for extending their deadline due to unforeseen support… I wonder what the difference could be…)
** The gameplay video has 5,681 views ** and 469 thumbs up but according to the site, “Em-8ER is a co-op game pitting hundreds of players against an invading NPC horde of aliens in a massive war.” So far he hasn’t clear 250 subs and is offering to maybe allow up to FIVE people people at a time on the same demo map. Good luck with match making.
*** To date Em8er as a product has had three indiegogos and is pitching for people to buy pre-order packages starting at $34.95 US and going up to…
Most popular content (the sexy lady) possibly not included.