So, Blizzard has announced to more playable characters coming up for Heroes of the Storm.  Chromie and Medivh, and in an attempt to perhaps distract from how terrible the outfit is, the trailer features “super creepy future (Chromie)”, who is skin option:

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Of course, the announcement also includes that there will be a new skin for Nova! One based off an Overwatch character! Can you guess which of it’s “improved” line up that Blizzard have chosen?

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But remember: Blizzard is trying.

Not trying very hard, in fact possibly trying harder to avoid improving too much than they are on improving… but they’re trying.

Allegedly.

– wincenworks

Blizzard “progress”

bikiniarmorbattledamage:

Liliana submitted:

So, remember when a Blizzard VP was acknowledging how dumb bikini armours were and promised progress in the future? Fantastic. Now a new patch for Diablo III is coming out soon and they’re going to include new sets of armours.

Diablo is known for its ridiculous outfits, but hey Blizzard is starting to get it, and so the new wizard outfit will no doubt be…

Sigh.

Nevermind.

Oh Blizzard… I want to be disappointed in you but it’s so hard when you continually recognize the issues with your products and manage to make your attempts to improve into even bigger jokes.

-wincenworks

More on World of Warcraft | More on Diablo | More on Overwatch

Probably a good time to bring this back since, well we’re still having people assuring us that Blizzard – a company with literally billions of dollars and armies of talent people… is really trying!  Just look at them trying so hard with Overwatch!  Examples include going from this:

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To this:

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This is not, by any stretch of the imagination – trying. There is no classroom in the world where this would be considered a passing grade improvement despite the claims of caring by lead.  (If you missed the outrage by… people claiming others are outraged, there’s a great summary here.)

Yes, it is scary for companies to change up imagery when working with an established brand – but making the actual changes is the only way that it still perpetuates all the problems.  Ultimately, all they’re doing is well…

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The only way they’re going to fix things is to really take an actual whole new direction with it – and they probably won’t get that right the first time either.  

Lara Croft was still wearing a spaghetti strap top to show off her boobs in Tomb Raider (2013) but the overall shift was enough they were able to make big improvements in the next game (mostly) and stay away from backsliding. Gauntlet’s Valkyrie has gone from bikini babe to certified badass.

Neither of these games improved by trying to get credit for minimalist changes and writing nice quotes about how their game is for everyone.  They did by actually digging into what was wrong and looking at ways to avoid doing that.

If you’re a big brand who announce you’re trying to do things better, and the headline combined with a press pack image is an instant joke… you’re not doing better and nobody should credit you for it. At all.

– wincenworks

Blizzard “progress”

bikiniarmorbattledamage:

Liliana submitted:

So, remember when a Blizzard VP was acknowledging how dumb bikini armours were and promised progress in the future? Fantastic. Now a new patch for Diablo III is coming out soon and they’re going to include new sets of armours.

Diablo is known for its ridiculous outfits, but hey Blizzard is starting to get it, and so the new wizard outfit will no doubt be…

Sigh.

Nevermind.

Oh Blizzard… I want to be disappointed in you but it’s so hard when you continually recognize the issues with your products and manage to make your attempts to improve into even bigger jokes.

-wincenworks

More on World of Warcraft | More on Diablo | More on Overwatch

Probably a good time to bring this back since, well we’re still having people assuring us that Blizzard – a company with literally billions of dollars and armies of talent people… is really trying!  Just look at them trying so hard with Overwatch!  Examples include going from this:

image

To this:

image

This is not, by any stretch of the imagination – trying. There is no classroom in the world where this would be considered a passing grade improvement despite the claims of caring by lead.  (If you missed the outrage by… people claiming others are outraged, there’s a great summary here.)

Yes, it is scary for companies to change up imagery when working with an established brand – but making the actual changes is the only way that it still perpetuates all the problems.  Ultimately, all they’re doing is well…

image

The only way they’re going to fix things is to really take an actual whole new direction with it – and they probably won’t get that right the first time either.  

Lara Croft was still wearing a spaghetti strap top to show off her boobs in Tomb Raider (2013) but the overall shift was enough they were able to make big improvements in the next game (mostly) and stay away from backsliding. Gauntlet’s Valkyrie has gone from bikini babe to certified badass.

Neither of these games improved by trying to get credit for minimalist changes and writing nice quotes about how their game is for everyone.  They did by actually digging into what was wrong and looking at ways to avoid doing that.

If you’re a big brand who announce you’re trying to do things better, and the headline combined with a press pack image is an instant joke… you’re not doing better and nobody should credit you for it. At all.

– wincenworks

World of Warcraft (the Movie)

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clearlyiwaswrong submitted:

I don’t know if you’d seen these already but my eyes just rolled into the back of my head. Thanks for the crotch shot.

And of course the male equivalent is the opposite of sexualised. 

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Those posters sum up PERFECTLY the problem with gendered double standard in depicting fictional characters and how it traverses through various media, as an MMO gets adapted into a movie.

Everything about those characters that should be equal, isn’t: makeup, costume, posing.

@nicholaskole took notice way back of how male orcs are big and unequivocally monstrous, while female ones are just conventionally pretty ladies painted green with small fangs (and that Garona’s mixed ancestry is not given justice either). Basically this:

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Also reminds me strongly of @krudman’s take on sexual dimorphism in character design.

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We assure you, WoW the Movie, designing big badass orc women (and/or sexualized orc men) isn’t that hard! We have a couple examples in our orc tag.

~Ozzie

edit: A number of people have rushed to remind us that in according to the character’s particular lore, she’s a half orc.  While correct, this doesn’t address any of the key problems such as her pose and attire, that audiences unfamiliar with the lore won’t know that or that the character is essentially promoted as a sexy orc-like lady in juxtaposition to a powerful, well protected and dangerous orc man.

World of Warcraft (the Movie)

image

clearlyiwaswrong submitted:

I don’t know if you’d seen these already but my eyes just rolled into the back of my head. Thanks for the crotch shot.

And of course the male equivalent is the opposite of sexualised. 

image

Those posters sum up PERFECTLY the problem with gendered double standard in depicting fictional characters and how it traverses through various media, as an MMO gets adapted into a movie.

Everything about those characters that should be equal, isn’t: makeup, costume, posing.

@nicholaskole took notice way back of how male orcs are big and unequivocally monstrous, while female ones are just conventionally pretty ladies painted green with small fangs (and that Garona’s mixed ancestry is not given justice either). Basically this:

image

Also reminds me strongly of @krudman’s take on sexual dimorphism in character design.

image

We assure you, WoW the Movie, designing big badass orc women (and/or sexualized orc men) isn’t that hard! We have a couple examples in our orc tag.

~Ozzie

edit: A number of people have rushed to remind us that in according to the character’s particular lore, she’s a half orc.  While correct, this doesn’t address any of the key problems such as her pose and attire, that audiences unfamiliar with the lore won’t know that or that the character is essentially promoted as a sexy orc-like lady in juxtaposition to a powerful, well protected and dangerous orc man.

One of these things is not like the other,
One of these things just does not belong,
Can you tell which thing is not like the others
By the time I finish my song?

So the basis for Widowmaker is that she’s top tier assassin who is emotionally absent and conditioned to be the perfect operative *.  For some reason her outfit doesn’t seem very much like those belonging to male characters from similar archetypes (all of them being the “best of the best”).

Which is kind of a shame, because I did a mock up of what she might look like if she took her clothing pointers from the more established members of the archetype and personally I think she still looks pretty damn sexy.

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This is before we factor in all the options they had in terms of “inspired by but very different to”, future fashion trends, alternative themes, etc.

– wincenworks

* Of course, hers is a “I was a nice lady and then brainwashed into being a super assassin.” rather than anything that suggests she actively choose her profession – it’s unclear whether this is because Blizzard cannot envision a woman choosing to be an assassin for her own reasons, if they just felt the whole “she was once nice” cliche helps or if they plan to use “well a man picked her outfit” as an excuse later on.

Top left image source: Agent 47 vs. Golgo 13 by brixcatinsag7