Tag: advertising

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I came across Black Squad and it seems to be a game that is marketing itself on two things:

  • It will be like literally every other “real life” inspired paramilitary competitive FPS game (ie a Modern Warfare rip-off)
  • BUT there will be hot chicks in bike shorts and maximum cleavage on display (including that blond woman with who’s in everything)

So imagine my amusement with I downloaded it looked around in the shops and discovered that not only do they not have any female character options (at least not available for a new player). There are just four white guys who are almost indistinguishable from one another in game to the extent I can’t say for sure if it’s just the same model with different clothing choices.

This particularly weird since back in April, prior to the game actually going Early Access on Steam – they implied 1/3rd of the character choices would be a sexy, sexy lady who wears less pants when “badguy” sounding:

That and like just about every other paramilitary shooter out there, this game seems to pedantically focus on making gear look as authentic as possible provided it’s not on a woman.

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– wincenworks

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Kamihime Project is a strategy game where the player controls a bunch of hot girls mercenaries Goddess Princesses. Wait, where have I heard that before?

This particular lady is apparently Gaia. It’s hard to tell whether there’s any inspiration from the mythological Greek figure… but then again it’s hard to tell anything with this. I just get more confused the more I look at her.

I get the feeling that this game will be making many more appearances on the blog, especially with Creative Characters like these:

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Not to mention their interpretation of Hecatoncheires, the Greek giants with 100 arms and 50 heads….

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I guess the wreath on her head is supposed to mean ‘Greek?’ I just… mm.

-Icy 

Apparently (some of?) those are supposed to be actual figures from different mythologies… This game makes me want to apologize to SMITE, it really hurts.

Also, even though the promo material attempts (if you can call it that) to establish a “personality” for Gaia… it’s amazingly bland and vague AND doesn’t match the character design at all! 

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MUCH CREATIVE!

~Ozzie

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These are all screencaps from a Features Overview promo video.

So, it seems that the Tekken fanbase have either settled down and decided to spend their time playing the game (rather than searching for anyone besmirching it’s name) or moved on to protecting other games.

I have fond memories of playing the early Tekken games and I really wanted to get excited about the new Tekken game, but with the priorities on display in this trailer made it kind of hard.

Particularly telling is scene with Nina in some sort of white (bridal?) gown with a gun, where in a video to show off how well crafted the game is: there’s a rather worrying issue with the cutscene animation.

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Then of course, that after all the rage directed at Konami after the last year or so… they still think the audience will be excited about Pachinko machines.

Can’t say that I’m surprised though.

– wincenworks

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(submitted by Jury) 

Whoah. The absurd of Tera, the universal example of logic-defying female battle outfits, advertising itself to have “practical armor”… that is skin-tight and boobsock-y on women leaves me astonished. 

This armor is so totally practical that even Erik Larsen, the devoted anti-practicality in women’s costumes guy, probably wouldn’t mind it. 

Dear Tera’s Creepy Maketing Guy: Just because boobplate and figure-hugging metal cover more than what you usually call “armor”, it doesn’t mean you should label it as “practical”. 

~Ozzie

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Vikings: War Of Clans

@avatarwill113 submitted:

I can’t believe it’s not porn.It’s the advertisement for the latest strategy game Vikings;War Of Clans!

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When I thinking Viking I think uncomfortable underwear. She has a good helmet, shame about everything else. I’m sure this will sell millions of copies, and certainly won’t be forgotten within a month.

Well, given it’s from the creators of Stormfall, Total Domination, Nords and of course Sparta: War of Empires (who had an affiliate actual steal images from a porn movie cover once) and include promotional imagery like this:

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It’s not terribly surprising to discover that this image,which is hosted on a major affiliate networking site that makes bold promises:

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Is actually fetish art, literally off deviantArt*, and the fetish in this case is highly sexualized female gladiators brutally killing each other.  This is apparently, a stock standard image that the affiliate site keeps on their servers just in case they get a client they think will match that.

I can’t be the only one who thinks this is all more than a little messed up that a major advertiser thinks this is a great generic fantasy game image. (I don’t even want to think how they found this image in the first place)

– wincenworks

Looks like somebody searched the dA image category of “artistic nude.” Even if we’re stretching suspension of disbelief for the “almost naked gladiator fighters” trope, the design is just… boring. They didn’t even put in the minimal effort of giving her some kind of insignia or blood splatter or anything.

-Icy

*The artwork can be found here. Please be warned that the linked deviantArt account features disturbing content including gore and sexualized death.